Affiliate Program

Join the Hotline affiliate program and build a lasting revenue stream with a Canada-focused partner. We work with publishers, streamers, affiliates and marketing partners who drive qualified traffic. Our approach is practical and straightforward - we provide the tools and support you need to turn your audience into reliable earnings while keeping compliance and transparency front of mind.

Program purpose

Our affiliate program exists to create mutually beneficial partnerships that connect real Canadian players with Hotline’s online casino and live casino offering. We focus on quality traffic, long-term player value and clear commercial terms. Partners help introduce new players while we handle account operations, payments and player experience.

Partnership benefits

Partnering with Hotline means you get access to a Canada-ready brand and a straightforward business relationship. Benefits include flexible deal types to suit your channel, prompt payments in CA$ where available, and a partner-first approach to account management. We aim to make the relationship easy to manage so you can focus on growth.

Commission model

We offer a range of commercial models to match different performance profiles - revenue share, CPA and hybrid arrangements are all available. Deals can be structured around lifetime player value or performance over specific timeframes, and higher-performing partners have opportunities for tailored terms. Exact rates are negotiated on a partner-by-partner basis to reflect traffic quality and long-term potential.

Tracking and reporting transparency

All partners get access to a secure affiliate portal with real-time reporting on registrations, deposits and net player value. Reports break down traffic sources and player activity so you can optimise campaigns. We maintain clear record-keeping and reconcile performance data promptly to ensure payouts align with reported results.

Marketing tools and support

We supply a practical set of marketing assets including banners, landing pages and tracking links optimised for Canadian audiences. Our team provides creative guidance and can help localise messaging for English and French Canada when needed. Regular communication keeps you informed about upcoming product updates and promotional campaigns relevant to your traffic.

Long-term cooperation

We view affiliates as long-term partners and prioritise open dialogue and fair treatment. Performance reviews, seasonal planning and bespoke incentives are available to partners ready to scale. For established partners we also offer dedicated account management to fast-track reporting, payments and special campaigns.

If you’re interested in partnering with us, apply through the affiliate portal to start discussions about the best fit for your audience and goals.